Pathfinder | Features
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Everything you need to grow Shopify sales on autopilot

Handover your marketing jobs

Pathfinder can handle a range of marketing jobs from start to finish. We call them skills.

Automate your busywork

When you turn on a skill, Pathfinder handles all the menial tasks for you. Make changes if you want to, otherwise sit back, relax, and let Pathfinder take the lead.

Builds customer
journeys for you

Writes emails
for you

Writes web
messages for you

Sets up promo
codes for you

Run split
tests for you

Builds opt-in
forms for you

Prepares
reports for you

Builds customer
journeys for you

Throw away everything else

Turn off MailChimp, Privvy and KISSMetrics. Pathfinder comes with every growth tool you need built-in.

MESSAGING

  • Campaign Builder
  • Email
  • Forms & pop-ups
  • Web notifications
  • Dynamic code
  • Internal emails
  • Zapier power-up
  • Webhook support
  • Split testing
  • Advanced segmentation

ANALYTICS

  • Shopper tracking
  • Goal tracking
  • Revenue tracking
  • Email analytics
  • Notification analytics
  • Weekly reporting
  • Campaign suggestions

SHOPPER PROFILES

  • 58 shopper insights
  • Tags
  • Custom fields
  • Product interests
  • Cart contents
  • Order history
  • Custom product interactions
  • Shopify tag sync
  • Magento attribute sync
  • Javascript tools

EMAIL CONTENT

  • Product recommendations
  • Recent purchases
  • Abandoned orders
  • RSS feeds
  • Conditional content
  • Custom HTML editor

OTHER

  • Email newsletters
  • Expiring promo code creation
  • CSV import / export
  • Automatic UTM parameters
  • Smart links
  • Smart parameters
  • User management / permissions
  • Granular consent mode (for GDPR)
  • Customizable preference centre

SKILLS

  • Advanced store profiling
  • Interactive meetings
  • Automatic campaign creation
  • Automatic campaign suggestions
  • Automatic campaign split testing
  • Automatic weekly reporting

Join 1,000+ merchants growing with Pathfinder

Launch your first campaign in minutes not months, and watch your profits grow - with Pathfinder, the smarter way to market your Shopify store.

Try it free for 60 days. No card required. Cancel any time.